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Concept builds

Three sites, built around one question.

What does a customer need to do on this site, and how fast can they do it? Each build below is a fictional business, made to show the approach. Scroll and watch the mockups move.

01 / 03 · Bakery

Pinecone Bakehouse

A bakery that sells out by ten. Today's bakes and the hours go first, and ordering for pickup takes two taps.

  • Today's bakes on the first screen
  • Hours and address on every page
  • Pickup ordering without an account
MenuHoursVisit

Bakehouse · open 6am

Bread that's up by six.

Order for pickup
SourdoughDaily, while it lasts
Morning bunsWeekends from 7
HoursTue–Sun, 6 to 2
ServicesTeamBook

Physiotherapy · Lakeview

Back to the things you love.

Book a first visit
Back and neckMost common first visit
Sports injuriesSame-week slots
After surgeryPlan with your doctor
02 / 03 · Clinic

Harlow Physio

A clinic where people arrive sore and unsure. The site answers the first questions and makes booking a first visit feel calm.

  • Services in plain words, not clinical terms
  • Booking link on every page
  • Team photos people can recognise
03 / 03 · Trades

Oriel Electric

Electricians who want the phone to ring for the right jobs. Services are listed plainly, and the quote form is short enough to finish on a phone.

  • Services listed with what each one includes
  • A three-field quote form
  • Service areas named by town
ServicesAreasQuote

Licensed electricians

Power that's done right.

Request a quote
Panel upgradesQuoted on site
EV chargersInstall and permit
CalloutsSame-day where we can

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